EXCLUSIVE: There are more changes in the executive ranks at Warner Bros. Discovery.

Meredith Gertler and Lisa Holme decided to leave the company, and separately, Vanessa Brookman was promoted.

Gertler, who is executive vice president of global content strategy, planning and analysis, has been with the company for nearly 20 years, starting in marketing at HBO before becoming senior vice president of program strategy and planning for the cable network. premium. She then went on to become executive vice president of content strategy and planning in 2018 and executive vice president of global streaming content strategy last year.

In her most recent role, she was responsible for shaping the company's global streaming content portfolio and long-term content investment strategy, as well as overseeing the teams responsible for content and promotion programming at HBO, Max and Discovery+.

In an internal memo seen by Deadline, JB Perrette, who is CEO and president of global streaming and gaming, said Gertler “helped lead the iconic brand through major distribution transitions as it expanded from linear video to home video, on demand for streaming” and said it was “pivotal” in Max’s releases.

“Meredith has been an incredible teammate and friend to many during her illustrious tenure, and she will be greatly missed,” he said.

Casey Bloys, president and CEO of HBO and Max Content, added: “Meredith and I joined HBO at the same time, and she has been a great friend and partner for 20 years. I, along with the entire organization, have benefited greatly from her skills and judgment. Those who learned from her are better professionals and the company cannot thank her enough for everything she contributed. She will be missed by many, but we look forward to seeing what the future holds for her.”

Lisa Holme joined Discovery in 2020 from Hulu, where she was vice president of content acquisition. She was originally group senior vice president, head of content and commercial strategy for streaming at the factual cable TV group before taking on her new role at WBD in May 2022. She was involved in the launch of Discovery+ and oversaw the strategy of global content, merchandising and podcasts for WBD Broadcasting.

“I can’t thank Lisa enough for her outstanding leadership, insights and analysis, and her tremendous impact on our team and business,” Perrette wrote. “Lisa has been a great partner and delivered fantastic results, and we wish her the best in her next venture.”

Separately, Vanessa Brookman, who was Head of Kids, EMEA, was promoted to GM, Kids, Global Streaming and International Networks. The London-based executive has been with the company for eight years, coming from Viacom. She will continue to report to International President Gerhard Zeiler with a dotted line at Perrette and will oversee children's original content strategy and develop global children's content franchises, as well as greenlight and acquire children's content. Pablo Zuccarino, GM, Kids, Warner Bros. Discovery LatAm and Chris Ho, who oversees children's business in APAC, will report to Brookman, who will work closely with Michael Ouweleen and the US Networks team.

“Vanessa is a recognized industry leader with a proven track record in broadcast and pay TV. She has built collaborative creative teams with fantastic results, which is what we need in this challenging environment,” said Perrette. “We need to have more coordinated and strategic global leadership around our streaming and network kids content, networks and brands, as well as with other parts of WBD, including consumer products and theater.”

As part of Gertler and Holme's departures, the company must “rethink” its content strategy structure and “regroup” current teams.

Merchandising and content programming will be the responsibility of the Global Director of Marketing, Direct to Consumer, Warner Bros. Discovery Pato Spagnoletto and will become part of the Marketing team.

EMEA Content Strategy, Planning and Acquisitions will become part of the global strategic responsibilities of the Warner Bros. Chief Strategy and Financial Officer. Discovery Streaming, Josh Walker.

FAST channels and podcasts will now be led by Michael Bishara, group senior vice president and general manager of the Direct to Consumer and Digital Studios Group

Global programming and HBO linear and Max programming will now fall under Jennie Morris, merchandising will be led by Megan Kew, and content team operations under Tatiana Olsak will move to Spagnoletto.

Content strategy, led by Bryan Rozycki and Ale Ortiz, and content planning led by Jason Butler will fall under Walker in his streaming role. EMEA Acquisitions, led by Ragnhild Thorbech, will also report to Walker. FAST programming and strategy under Matt Butler will pass to Bishara.

The changes will take effect immediately; Gertler will leave after a transition period and Holme will leave at the end of the year.

“As we have said many times, the only constant in our business and industry today is change… and we have to continue to embrace it globally and use it as a driving force to review the way we do things and constantly try to find ways to improve,” Perrette said. “While the media landscape around us is more dynamic than ever, our teams, our processes, our rigor, our products are better than ever… and our ambition and belief that we can be one of the leading global streamers is stronger than ever. ”

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