Facebook is taking a page out of TikTok's playbook. The social media giant is releasing an updated video player who incorporates all lengths and video formats, including Reels, longer videos, and live videos. As part of the update, horizontal videos can be opened in full-screen mode and a slider will appear to let you fast-forward through longer videos. Users will also receive recommendations for more “relevant” videos in their feed and in the Video tab, regardless of the length of the video.

If this all sounds familiar, it's because this setup looks a lot like what you'll already find on competitor TikTok. Scrolling through the app's For You page (or “home” page), you'll find a mix of longer and shorter videos, a slider to fast forward or rewind, and scattered live videos. TikTok has reportedly been experimenting with videos since 30 minutespotentially encroaching on YouTube's territory.

Tap a video to activate full-screen mode on Facebook.


Facebook's latest update is rolling out to iOS and Android in the US and Canada before becoming available globally in the coming months. To open the player, tap a video anywhere in the Facebook app.

Meta, Facebook's parent company, is no stranger to adopting popular features from competitors. Instagram notably imitated Snapchat's Stories feature in 2016 and launched Reels in 2020 in a bid to compete with short-video giant TikTok. Now Facebook is banking on a layout that has worked well for TikTok, which now has more than 1 billion monthly active users.

There's one feature Facebook is adding that doesn't exist on TikTok: the option to fast forward or rewind in 10-second increments. Tapping a video brings up controls that let you fast forward or rewind with the touch of a button. A pause/play button will also appear.

Facebook also says it will introduce more Reels “to meet the growing demand for this format.”

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